超级品牌的秘密

BBC

Alex Riley

纪录片

英国

不详

2011

内详

暂无数据

ID6788352

剧情简介:

海兔影院(www.haituw.com)第一时间为您提供《超级品牌的秘密》的免费在线观看,超级品牌的秘密是由 BBC导演,Alex Riley等领衔主演,本片(剧)上映于 2011,对白语言为 ,属于 纪录片 类型, 敬请知悉。最后,祝您观影愉快!以下为剧情简介:

Alex Riley explores the world of the technology superbrands - how they get us to buy their stuff, trust them and even idolise them. He meets the supergeeks who are inventing the future and finds out how some of the most powerful companies in the world really make their billions.E1 technologyAlex takes a closer look at some of the most powerful technology brands in the world - including Apple, Microsoft, Sony, Nokia, Facebook, and Google - how have they become so central to our lives and how do they plan to stay ahead of the game? He finds out why Microsoft now have to spend billions of dollars every year on development to score a hit product and why games console companies are willing to lose billions to get their product in your living room. He discovers how technology format wars are being determined with the help of the porn industry and how Apple has literally become a new religion.E2 fashionFashion novice Alex Riley dives into the world of clothing superbrands to find out how these billion dollar global organisations have invaded our wardrobes and our minds. When he discovers that designer handbags are so desirable that some women will pay 100 pounds a month just to rent one, he's determined to have their heads examined to find out why.E3 foodAlex Riley is on the trail of the global food and drink giants. What's so special about them? How have they penetrated our brains so we recognise them like members of our own families? Alex travels the globe to find where they've come from and how they make us keep on buying them.

亚历克斯·莱利探索了科技超级品牌的世界——他们如何让我们购买他们的东西,信任他们,甚至崇拜他们。他会见了正在创造未来的超级极客,并了解了世界上一些最强大的公司是如何真正实现数十亿美元的收入的。E1技术专家Alex仔细观察了世界上一些最强大的技术品牌,包括苹果、微软、索尼、诺基亚、Facebook和谷歌,他们是如何成为我们的核心生活和他们如何计划保持领先地位?他发现了为什么微软现在每年都要花费数十亿美元来开发一款热门产品,以及为什么游戏机公司愿意损失数十亿美元来让他们的产品进入你的客厅。他发现了在色情行业的帮助下,科技形式的战争是如何决定的,以及苹果是如何真正成为一个新的宗教。E2时尚新手亚历克斯莱利潜入服装超级品牌的世界,以了解这些数十亿美元的全球组织是如何入侵我们的衣柜和思想的。当他发现名牌手袋如此受欢迎,以至于一些女性每月只需花100英镑就可以租一个时,他决心要检查她们的头部,找出原因。E3 foodAlex Riley正在全球食品和饮料巨头的追踪中。他们有什么特别之处?它们是如何渗透到我们的大脑中,让我们把它们认作自己家庭的一员的?亚历克斯周游世界,寻找它们的来源,以及它们如何让我们继续购买它们。

更新时间:2020-06-12 21:38:38 / 热度:0°C